Explore how cognitive biases, heuristics, and emotions shape economic decisions. 6 modules covering Prospect Theory, nudge theory, market anomalies, and real-world applications in finance, health, and policy.
Discover how behavioral economics challenges the rational actor model — from Kahneman's dual-process theory to the concept of bounded rationality.
Examine the most important cognitive biases that shape economic decisions — anchoring, availability, confirmation bias, loss aversion, and overconfidence.
Go deeper into the mathematics and applications of Prospect Theory — from expected utility to probability weighting and the powerful effects of framing.
Explore how the design of choice environments shapes decisions — from defaults and libertarian paternalism to real-world nudge policies and their ethical implications.
Discover how behavioral biases create persistent anomalies in financial markets — from the equity premium puzzle to herding, bubbles, and behavioral portfolio theory.
Apply behavioral economics to finance, marketing, health, environment, and product design — turning theory into practical tools for better outcomes.